Columbia’s first annual Digital Dozen awards
Jan. 29, 2016: From the moment I published ‘The Art of Immersion’—what, five years ago?—I’ve been focused on the idea that digital…
Deep Media
Frank Rose on narrative in the digital age.
Deep Media began in January 2009 as an experimental testing ground for ideas that might (or might not) go into The Art of Immersion, then a nascent work in progress. By January 2016 it had evolved into something more like journalism. At that point, with the Breakthroughs in Storytelling awards and the Strategic Storytelling seminar at Columbia taking up more and more time, he decided to focus on his work for The New York Times, The Wall Street Journal and other publications. The original site has been mothballed; all but a handful of posts are archived here.
The immersive world of fashion’s Thom Browne
Jan. 5, 2016: A year ago I wrote about the newly re-imagined Cooper Hewitt, the Smithsonian’s design museum in New York, for…
Absolut Silverpoint: Marketing that takes over your life, not your screen
Oct. 12, 2015: When Advertising Week happened a couple of weeks ago, I joined a discussion…
Who’s really to blame for online ad-blocking? (Hint: It’s not the users)
Sept. 15, 2015: Last week I came across one of the more extreme commentaries on advertising I’ve ever …
Are Web metrics corrupting online media?
July 20, 2015: We’re supposed to be living in an “attention economy,” right? But standard Web metrics don’t really measure attention. Uniques, page views, monthly…
Online journalism: The imitator’s dilemma?
June 29, 2015: When I talk about the future of media, one of the images I use to illustrate the transition from industrial-scale, mass-circulation newspapers to what we’re seeing now…
Behind the cable frenzy: The shift in TV viewing habits finally takes hold
May 26, 2015: The New York Times describes Charter Communications’ $55 billion bid for Time Warner Cable as the result…
Burberry: How a failing English luxury brand managed to turn itself around
April 27, 2015: “Great brands and great businesses have to be great storytellers too.” So begins a video that Angela Ahrendts, then CEO of Burberry…
Cooper Hewitt: Bringing museums into the digital age
Jan. 28, 2015: It’s a happening time for museums. The Louvre, the world’s most-visited, drew 9.3 million people in 2013. American museums get more visitors than theme parks…
From VR to HBO, the top 7 meta-stories of 2014
Dec. 30, 2014: For anyone who follows not just stories but meta-stories—that is, stories about storytelling and how it’s evolving—2014 was a pretty big year. Along with…
Why blockbusters are not the wave of the future
Sept. 23, 2014: Summer is now officially over, and for Hollywood the results were not good. No, the industry didn’t suffer a repeat of the string of debacles that hit last year, when one…
Smartphones, journalism, and an elusive golden age
Aug. 7, 2014: Can the smartphone really save journalism? Can anything save journalism? Both those questions have been raised in response to my essay in the current…
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